Image / video
Tour

2nd floor

Besides special exhibitions and changing presentations of objects from the East Asia, Photography and New Media, Graphics and Poster Collection, this floor is also home to a striking document of the recent past: part of the legendary canteen created by Danish designer Verner Panton for the Spiegel-Verlag publishing house in the 1960s.

2nd floor impressions

From Concept to Cover

Designs for DER SPIEGEL

“The wastebasket is a designer's best friend”, as the saying goes. Or: “Design is ten percent inspiration and ninety percent perspiration”. Both quips are particularly true in regard to weekly magazines. In a very short period of time, covers must be created that catch the eye, capture a concept and boost sales. From the 1990s, screen, mouse and software enter the picture - but most of the featured designs hail from the pre-digital era, when images were the result of drawing, painting, cutting and gluing. With a presentation of designs for the German news journal DER SPIEGEL, we offer insights into this inventive and sweat-fuelled process on the 2nd floor (next to the Spiegel-Canteen).