back   Next

Hope, Poster in Support of Barack Obama’s Presidential Campaign

close
image /
Robert Indiana (*1928)2008New Yorkoffset 65 x 65 cm

In 1965, Robert Indiana, one of the great American Pop Art artists, designed a Christmas card for the Museum of Modern Art (MoMA) in New York. It was for this project he first arrianged four letters spelling LOVE, in a square with an italicised "O". Later, the artist used the motif in paintings, posters and sculptures. He revived the motif in 2008 for the President of the United State of America, Barack Obama, whose first presidential campaign used the word “Hope” as it’s official political slogan. Thus, he created a memorable allegory for the promise of a new type of politics.